Does it even matter whether or not you are remarkable? You better believe it does. If you are not remarkable, you are replaceable.
When resources are abundant, you might be able to sit around and wait for work to be delivered to you. When resources become constrained, the first to go are those that never learned how to take the initiative to find new sources of work or generate new work from existing sources.
And I hate to break this to you, but it’s not your personality that makes you remarkable. Everyone has a personality and yours is not really that special. What makes you remarkable is what you can DO to create value for others. That’s good news because you can’t change your personality, but you can decide to become remarkable by doing things uniquely well that are valued in the marketplace.
Stay tuned for the rest of the videos in this series!
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UNR EMBA
[...] others through personal branding. Your personal brand is the reason why others find what you do remarkable enough to spread the word about your value. Your value is what you do uniquely well to help others [...]
By: Personal Branding Defined « SM@RT Social Media For Business on March 24, 2010
at 12:45 pm
[...] Lead with your value, then wrap your personality around your value. It’s your value, not your personality, that makes you remarkable. [...]
By: Lead With Your Value « SM@RT Social Media For Business on March 30, 2010
at 9:43 am